Feelwell’s offer a range of healthy, natural, tasty & nutritious hypo-allergenic food and treats for your dog.

Feelwells  are a small family company based in North Yorkshire. We are dedicated to providing your pet with genuinely healthy, tasty food and treats using only the best possible natural ingredients to ensure the maximum palatability, while providing your dog with real health benefits.

We are pet owners too – we currently have four Border Terriers and a cat and we take in foster dogs – especially elderly terriers, we have a real soft spot for older dogs

We have developed our products over several years based on the needs of our pets and products that we have wanted to buy as pet owners.  Our first Border Terrier Lola had all sorts of issues when we got her as a pup and she was the reason we started this business – we couldn’t find what we were looking for – healthy, natural, tasty, nutritious dog treats – everything seemed to be made from by-products, sugars, salts, colours, flavours and preservatives.  We had to start doing it ourselves, there had to be a better way.

Each of our dogs and those of friends and family have contributed to our products and on each product page you will find the history behind the development of that product – we always start with the dog and work backwards!

Our philosophy is that if you use good ingredients you don’t need flavourings, you can use Vitamin E, rosemary and air-drying to preserve products and there is no reason at all to use colours – dogs eat by smell not colour, they can’t even see that many!

We believe in traditional values and the old adage that ‘you only get out what you put in’, hence the reason we only use the best possible natural ingredients in our products and purchase from renewable sources which allows us to offer quality products that are excellent value for money.

We have a responsible attitude to the way our pet products are produced and encourage our customers to be responsible pet owners.

We all want our pets to have a long, happy and healthy life and good nutrition is the key.”

Feelwell’s products are:

  • Healthy
  • Natural
  • Hypo-allergenic
  • Functional
  • Suitable for dogs with intolerances, food allergies and conditions such as colitis

Feelwell’s Treats DO NOT contain:

  • Artificial colours, flavours or preservatives
  • Wheat or wheat-gluten
  • Egg
  • Soya
  • GM ingredients
  • Added sugars or salts
  • Meat or animal derivatives
  • All our products are made in the UK or EU – we do not import any products from China


What Are Probiotics?

Taken from the Greek word “probios” which means “for life”.

The gut contains billions of bacteria both good and bad and whilst both are needed for the normal functioning of the gut, it is essential that the balance between good and bad is properly maintained.

Read More…

Random Quote

I have been giving my dogs Feelwells treats for about 2 years. It is really nice to be able to feed treats that are full of the right things, instead of sugar and additives.

I would like to thank Helen…


Honest, Responsible & Ethical

PETA pet foodWe are on the PETA list of Ethical Pet Food Companies as we do not test our products on animals, nor do we support or condone animal testing in any way.

Campaign for Real Pet FoodWe are one of the founder members of the Campaign for Real Pet Food which is working hard to promote the use of good quality ingredients and clear and honest labeling in pet food.

We are also in the Ethical Company’s Good Shopping Guide – only the top 30% of any market sector are eligible for this so we are very proud of our achievement.